What to Wear
Hues of Blue
Shades of blue dominated the runway—and it’s easy to see why. From dusty chambray to deep navy, blue offers a sense of ease, elegance, and timeless cool. It’s the kind of color that never tries too hard, yet always looks pulled together.
The New Grounding Neutral
Blue is more than a color—it’s a foundation. This season, it’s the perfect base for layering and building looks that feel modern yet wearable. Whether you’re slipping on a velvet jacket, an inky wide-leg trouser, or a perfectly broken-in pair of jeans, blue works effortlessly with everything else in your closet.
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Cool. Classic. Undeniably Current.
Even our stripes are getting the blue memo. From playful pullovers to standout outerwear, every piece picks up on this season’s tonal shift. It’s blue with personality—sophisticated yet fun, easygoing yet polished. In short: it’s the color story we’ll be wearing on repeat.
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Unexpected Pairings, Everyday Ease
What we love most about this trend? The versatility. Blue takes center stage, but plays just as well with warm rusts, soft neutrals, or even bold patterns. It’s a tone you can wear head-to-toe—or break up with color-blocked layering and texture-rich separates.
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